New Scientist – New Publication
For the New Scientist, Dutch edition, I was working on the new April 2015 issue. Featuring the scientific approach on running and exercising. Dolf Jansen, Dutch comedian and tv-presenter, and avid marathon runner was asked to do a test at the Asics Running Lab and tell about his training experiences as the main story.
It was the first time I got assigned by New Scientist and thrilled to start off immediately with the cover.

2015, Bram Belloni for New Scientist

2015, Bram Belloni for New Scientist
The oxygen mask did very well in the image, resulting in a scientific, clinical look and feel. To gain cover exposure, they finally went for the mix of a more visible (well-known) face, the mask and physical strain.

Oh, and i got interviewed about the cover shoot too:
> read more about New Scientist
> about Dolf Jansen
> art direction: Pascal Tieman/Death Valley Design